Since 1999, Rolex has been a partner of the Masters Tournament, the first men’s Major of the year, played annually at Augusta National Golf Club in Georgia, United States. A bastion of traditional values, it is the only invitation-only championship among the four Majors. This revered event is renowned for its colourful, azalea-lined course, the amateur golfing spirit of its founder Bobby Jones and the symbolic Green Jacket presented to the winner. According to convention, this coveted garment represents a lifetime pass to participate in the Masters. Rolex also partners the Augusta National Women’s Amateur championship, inaugurated in 2019 and featuring the world’s leading amateur women players.