AN ENDURING LEGACY: IN HIS FINAL LAVER CUP, BJÖRN BORG CAPTAINS CARLOS ALCARAZ
Geneva, 18 September 2024 – Six of Europe’s best tennis players and six of their counterparts from the rest of the world will gather in Berlin this week to contest the 2024 Laver Cup from Friday 20 to Sunday 22 September. This unique men’s team competition has delivered spectacular and emotional scenes on court, with this year marking a significant moment in its history. The 11-time Grand Slam® champion Björn Borg will captain Team Europe for the final time, leading fellow Rolex Testimonee Carlos Alcaraz in his Laver Cup debut.
Having recently joined Borg in becoming one of only six men to achieve the Roland-Garros-Wimbledon title double, Alcaraz says:
As its Founding Partner, Rolex supports the Laver Cup’s desire to honour tennis history and perpetuate the legacy of some of the game’s greatest players. Here, four generations convene in the ultimate tennis locker room. Rivals-turned-friends are reunited, legends share expertise with the next generation and, above all, teammates come together to celebrate their passion for the game.
Borg has been at the helm of Team Europe since the inaugural event in 2017, guiding several Rolex Testimonees, including Roger Federer, Dominic Thiem, and Stéfanos Tsitsipás, to victory in the first four editions. Borg says:
Testament to another remarkable tennis legacy, the event was named after Rod Laver, the only player to have won all four Grand Slam® singles titles in the same calendar year, a feat he achieved twice; as an amateur in 1962, and as a professional, unmatched to this day in 1969. His name represents the pursuit of excellence in an unparalleled environment.
For Borg, this is what makes the Laver Cup special. He adds:
The upcoming Laver Cup promises thrilling competition and camaraderie as Taylor Fritz, Ben Shelton and Stéfanos Tsitsipás join Alcaraz in action at the Uber Arena in the German capital. Whether Team Europe reclaims the trophy, or Team World secures a third successive victory, the 2024 edition represents an exciting new chapter in this captivating event.