ROLEX AND THE GOODWOOD REVIVAL: PARTNERS IN UPHOLDING MOTORING TRADITIONS FOR 20 YEARS

Geneva, 28 August 2024 – Goodwood Motor Circuit is preparing to host its annual motoring jubilee next week when legends of the track and historic vehicles come together in a display of speed, skill and style. From Friday 6 to Sunday 8 September, the Goodwood Revival will provide a magical escape to the glamour and thrill of the 1940s, 1950s and 1960s. This year, Rolex and the Goodwood Revival celebrate their 20th anniversary, a partnership which honours those who made their mark on motor sport’s golden era by continuing to shine a light on their pioneering endeavours.

ROLEX TESTIMONEE SIR JACKIE STEWART AT THE 2023 GOODWOOD REVIVAL
ROLEX TESTIMONEE SIR JACKIE STEWART AT THE 2023 GOODWOOD REVIVAL - Open lightbox

For two decades, the Swiss watchmaker has been the Official Timepiece of the Goodwood Revival and Title Sponsor of its cherished centrepiece, the Rolex Drivers’ Club. Here, time stands still and racing icons are reunited in a home away from home. One of the event’s most loyal supporters is Rolex Testimonee and three-time FIA Formula 1® Drivers’ World Champion, Sir Jackie Stewart. He says:

“I love attending the Revival every year with Rolex as we recognize the amazing achievements of the past. It is the greatest celebration of motoring history. Rolex has a significant history in motor sport, showing its appreciation for the sport and this event through the Rolex Drivers’ Club – a one-of-a-kind place and one that’s very dear to me.”
STYLE AT THE GOODWOOD REVIVAL
STYLE AT THE GOODWOOD REVIVAL - Open lightbox

Nestled in England’s idyllic West Sussex countryside, the Goodwood Revival will welcome 150,000 enthusiastic spectators, drawn by the excitement of vintage fashion and wheel-to-wheel competition, steeped in nostalgia. This year’s event will be particularly poignant for Sir Jackie as it pays homage to his contemporary, the late John Surtees, on the 60th anniversary of his Formula 1® Drivers’ World Championship. Famed as the only world champion of two- and four-wheel racing, parades will feature an array of vehicles from his trailblazing career. Meanwhile, emphasizing the Revival’s commitment to preserving the past while safeguarding the world around us, the 2024 edition will be the first historic motor sport meeting to run exclusively on sustainable fuel, across all 13 races.

ACTION ON TRACK 20 YEARS AGO AT GOODWOOD MOTOR CIRCUIT
ACTION ON TRACK 20 YEARS AGO AT GOODWOOD MOTOR CIRCUIT - Open lightbox

Among the line-up of drivers this year is Rolex Testimonee and record nine-time 24 Hours of Le Mans winner, Tom Kristensen. Having competed at the Revival for more than a decade, he says:

“The Goodwood Motor Circuit hosts great racing now, as it did in the 1940s, 1950s and 1960s, making the Revival the most genuine historic event. It’s where great drivers who share the same passion for motor sport compete alongside one another. Everyone wants to be part of this spectacular event, to be immersed in the incredible atmosphere and to create amazing memories. Marking milestones is so important because it’s a time to learn from the past, in the present day, and, for me, this makes it even more valuable.”
ROLEX TESTIMONEE TOM KRISTENSEN BEHIND THE WHEEL AT THE 2019 GOODWOOD REVIVAL
ROLEX TESTIMONEE TOM KRISTENSEN BEHIND THE WHEEL AT THE 2019 GOODWOOD REVIVAL - Open lightbox

Away from the track, the Revive & Thrive community showcases creative ways to rethink, repair and re-wear iconic designs, through a series of insightful talks that take inspiration from the resourcefulness and craftsmanship of the past. For 20 years, Rolex and the Goodwood Revival have championed a future where tradition and evolution seamlessly intertwine, with the utmost attention to detail. As the sun sets on the English summer and the event draws to a close, Rolex will present the Driver of the Meeting with a specially engraved Oyster Perpetual Datejust testament to the indomitable racing spirit and skill displayed during the three-day spectacle. Kristensen continues:

“For me, this award perfectly encapsulates Rolex’s values of striving for excellence. The driver who receives this will have shown a special enthusiasm during the weekend, while earning respect from others. They will be a deserving winner.”
THE REVIVE & THRIVE COMMUNITY AT THE GOODWOOD REVIVAL
THE REVIVE & THRIVE COMMUNITY AT THE GOODWOOD REVIVAL - Open lightbox

ROLEX AND MOTOR SPORT

Rolex’s close ties with motor sport date back to Sir Malcolm Campbell’s World Land Speed Record successes in the 1930s, when he became the first driver to break the 300 mph barrier (483 km/h) at the wheel of his car, Bluebird. Since then, Rolex’s presence in motor racing has grown steadily, its support extending to revered endurance events such as the Rolex 24 At DAYTONA, the 24 Hours of Le Mans and the FIA World Endurance Championship. In 2013, Rolex became associated with Formula 1®, the pinnacle of motor sport, having supported Rolex Testimonee Sir Jackie Stewart since 1968. The three-time FIA Formula 1® Drivers’ World Champion has been joined by fellow high achievers from the world of motor sport: Tom Kristensen, the record nine-time 24 Hours of Le Mans winner; Mark Webber, the multiple Formula 1® race winner and 2015 FIA World Endurance Champion, and Jenson Button, 2009 FIA Formula 1® Drivers’ World Champion. Most recently, Jamie Chadwick, Indy NXT driver, three-time W Series Champion and the sport’s most exciting young female talent, became part of the Rolex family. The brand also has a global appreciation for classic automotive events steeped in elegance, beauty and tradition, including the Pebble Beach Concours d’Elegance®, The Quail, A Motorsports Gathering, the Rolex Monterey Motorsports Reunion and the Goodwood Revival.

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